We have been working with and doing SEO for years when it comes to Recruitment Agencies and Recruiters. Out of all the sectors we work in, setting the objective when doing SEO is vital for Recruitment Agencies.
Of course, the objective is important whatever SEO campaign you run and whatever industry or sector you are in but if you are a Recruiter, you face a two-pronged approach in attracting to your website…
Clients will pay the recruitment agency or recruiter for the service but you need the candidates to perform the service. SEO can bring both clients and candidates for the jobs that the clients of recruitment companies ask for.
We have recruitment companies who we do SEO for that want both candidates and clients. Some want just the clients from the SEO work, others want simply the candidates.
If you’re an SEO company, you need to be sure what you would like, candidates, clients or both.
During 2013, our main focus was on SEO for clients in local markets. We were acquiring leads from the Daviesis website, but we wanted to move into a wider market.
We got in touch with a recruiter who had started a business in financial recruitment sector focusing on Directors and Executives. The business owner was already getting some leads from Google Adwords (now known as Google Ads), so he was confident that ranking on the first page of Google would be beneficial to his company and in attracting more leads.
Although my client didn’t know much about SEO, he was able to obtain some idea of the competition and search volume of the market, along with the best keywords for staffing agencies, via Google Ads.
This helped his business to really progress. We focused on optimising his website and knew that it would bring in more leads than merely contacting people by phone.
At DaviesIs, we provide a full range of SEO services to recruitment agencies across the UK.
We provide our services to clients in various recruitment industries and guarantee outstanding SEO results. We work with:
We will make sure your website is Search Engine Optimised so that you appear at the top of every search and create updated content over time that works as a long term strategy. With SEO you can build a client list, collect leads and get access to candidate recruitment opportunities. Getting new clients requires planning, and an organised SEO campaign can successfully help you to achieve this. We can save you outreach time by gathering candidates and sending them directly to your consultants by generating enhanced organic traffic to your job listings, as quick and easy access to information creates a positive user experience. All you need to do is complete the job listings and leave the rest to us.
As there are recruitment keywords for clients as well as for candidates, we will help you to target specific industries to attain high ticket clients and high-value candidates. Using local SEO will also help you to optimise your presence for a particular vicinity which means increased engagement, traffic and conversations with potential candidates and clients.
We will conduct recruitment agency keywords research, create a landing page and the entire SEO needed to rank you at the top of the search engine results page, keeping you one step ahead of your competitors.